Lauren Conway

Executive Director

As Executive Director of the Beauty Changes Lives Foundation, Lauren Conway draws on more than a decade of experience in strategic planning, marketing communications and operations management within the beauty sector. Over the past ten years, Lauren has held a series of progressive leadership responsibilities within the Pivot Point International family, including fundraising, philanthropy and event planning. And from a practical perspective, Lauren’s background as a licensed cosmetologist and salon manager provides her with “real-world” perspective on the dynamics of the professional beauty industry.

Lauren draws on her collective beauty experiences to lead planning of the annual Beauty Changes Lives Experience and Legacy Award Dinner, two signature fundraisers for the Foundation. She also oversees scholarship operations, administration, marketing and fundraising while serving as an industry liaison with Beauty Changes Lives partners. Lauren is committed to growing the Foundation as it continues its mission to position beauty as a first-choice career.

Meghan Gentz

Communications Director

A licensed cosmetologist herself, Meghan is savvy in the art and business of beauty. The salon owner and beauty industry consultant previously served in corporate marketing and management roles with Sally Beauty Holdings, Beauty Systems Group. Meghan’s career has evolved in lockstep with communications channels and platforms transforming the beauty landscape. Her experience in digital strategy spans diverse communications channels, platforms and communities. Part communicator, part analyst, this Texan keeps her ear tuned to the voice of beauty professionals and her thumb on the pulse of the industry.

Christie Smaidris

Program Manager

Christie brings to her role a rich and diverse background in the professional beauty space, including experience developing educational programs and managing scholarships for various industry associations and partners. While Christie’s role at Beauty Changes Lives  is new, she has long been a supporter of Beauty Changes Lives events and programs. As Scholarship Program Manager, Christie will draw on a rich background producing digital and real-world educational content development and event planning and execution. Throughout her years in the industry, Christie has cultivated deep connections with industry leaders in the cosmetics, esthetics, and nail sectors.

Alanna Joy Littlepage

Media Relations

Alanna Joy Littlepage manages Beauty Changes Lives’ media relations.

She is a writing, public relations and marketing communications expert with over 12 years of experience. She thrives on bringing brands to life through the written word and has successfully executed numerous PR campaigns, generating billions of media impressions throughout her career. Her words and work have been seen across the globe, directly impacting overall brand awareness. Alanna may be contacted at alanna.j.littlepage@gmail.com.